Generator Graphic

Client: AstraZeneca

Created with: Adobe Illustrator

In 2023, AstraZeneca had an idea to make their outdoor generator more appealing. I went with a futuristic theme and feel without it being distracting or overwhelming. The tagline was provided by AstraZeneca, which I used a font similar to one you would find on a segmented display and gave it a slight glow as though it is on a screen.